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 Newsletter Vol. 2. No. 4 - October 2007

Maree Harris

Are you one of those people who switches off every time you hear or read the word INNOVATION?

Does the word “innovation” suggest science and technology and big corporate organisations with their R and D departments? Does it also create images of new inventions – equipment and products – that require millions of dollars in planning and even more in bringing them to market?

Is it any wonder then that you, in your professional service firm, small business or as an employee of either of these, would switch off, believing that “innovation” is for the big guys and has no relevance to you? Rather than empower you, the very concept is very disempowering.

But I’m sure you have read, in the increasing amount of material that is bombarding us about innovation, about how important it is. As Tony Buzan says in his introduction to Stephen Lundin’s new book, CATS :The Nine Lives of Innovation: “….it is a globally accepted awareness that right now any individual, company or country wishing to survive in the twenty-first century, must develop the brain’s seemingly infinite capacity to create and to innovate.”

Deep down you believe this and in a leadership position in your organisation you think you should be taking the whole idea more seriously. You don’t know, however, how to take this macro concept and make it relevant and important for your “small” organisation. Innovation is about change but also about empowering change. It’s one thing to accept it when it has to happen, or when it is forced upon you. To actually encourage it, provoke it or set up an environment that “breeds” it – that’s another issue. Why would I want to do that?

In this newsletter we are going to address those issues:

Let this issue of the People Empowered newsletter start your journey for you.

Maree Harris

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Innovation and the Empowerment of Individuals

While all innovation in organisations needs inspired and supportive leadership from the top if it is to produce results, it is important to remember that it is individuals, not organisations that innovate. When there are enough individuals who are given the space to be creative and imaginative, to see things differently, to think and plan outside the box, then what emerges is an innovative organisation.

 Why would you want to be innovative?

  • It is the best insurance policy against becoming jaded, disillusioned or stuck in your work and your life.
  • It “wires” you to see old things in new ways all the time, to find new meanings in old realities.
  • It stretches and grows you and your ideas.
  • It offers every opportunity for you to discover and enhance your talents and abilities.
  • It gives meaning and purpose to your life by keeping you energised and engaged.
  • It gives you the “right” to question and explore time honoured orthodoxies and beliefs and the potential therefore to discover new meanings.
  • It triggers existential emotions like fear, doubt, risk, failure, rejection and devastation. Learning to cope brings with it enormous potential for personal and professional growth. The self-awareness that ensues is immeasurable. The reflection that generates this self-awareness is invaluable.
  • You are always in charge of your own life. Whatever happens, you always look at it proactively, believing that there is always a way through. You just go into that mode.

So how do you do this - build innovation into your life?

  • Don’t stay in the one place too long. It becomes too comfortable and we know exactly what is expected and we stop having to stretch ourselves to discover what is next.
  • Surround yourselves with other innovative, creative and energised people who are always thinking and talking about the latest thing.
  • Be interested in everything that is current.
  • Explore new knowledge and new ideas.
  • Explore experiences that you haven’t had before. Go for a hot balloon ride or bungey jumping.
  • Take holidays in different places each year and explore places and situations that stretch you a bit.
  • Volunteer to do something you’ve not done before.
  • Get a new hairstyle.
  • Wear a colour you haven’t worn before.
  • Take up a new hobby or sport that is out of the box for you.
  • Be the leader who supports others to be innovative also by encouraging them to take risks and discover their uniqueness.

Just doing these things doesn’t necessarily make you innovative. It’s your motivation that’s important – that you will expand as a person by taking this initiative, that it will take you into a new part of yourself whose potential you do not yet know, that it will help others to see you in a new and different light, for example. It’s also the reflection you do afterwards on what happened for and to you as a result of taking that initiative that is important and significant. It sparks and triggers further initiatives.

How does being innovative “look” and “feel”?

Few, if any, innovative people will tell you that they can make new discoveries, have “ah! ah!” experiences, gain new insights or get a new burst of energy while operating within their normal work or domestic environment.

It doesn’t happen, for example, at the board room table. It might appear during a long distance run, or while surfing or walking along the beach.  It often happens in the shower, or it used to before water reform and 4 minute showers! It might also appear around the imaginative work spaces that are now being created in many of the new corporate buildings. It often happens on days off, at week-ends or on holidays. Or have you noticed when you are stuck on something and can’t move forward that if you can get out of the place for a while – go for a walk or a run, head for the gym – that you often come back having made a breakthrough.

So if you are one of those people whose life is very routine, where nothing is happening and you feel you are going nowhere fast and every day is “same old, same old”, then you don’t need a coach, but rather a dose of what we’ve detailed above. Doing just one of those things for the right reason and reflecting on it afterwards will begin to make a difference.

If you are working long hours, letting your holidays and rostered days off mount up, if you have lunch at your desk most days and drink copious amounts of coffee (again at your desk) in between, if you take work home most nights and come back to work for at least some hours over the week-end … what are you doing to your physical self? But also, what are you doing to your creative self? What are you contributing of your unique self to the organisation for which you work? Do you even know who that unique self is anymore? You also don’t need a coach, but rather a does of the above.

I want to end where I began. Innovative individuals empower themselves and everyone around them. They become the energy and fire of innovative organisations.

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Resources to Facilitate Innovative Thinking

There are resources that can facilitate new and creative ways to think about things that often generate different responses to what we would normally get from traditional modes of working. Check out some of these for starters.

  • Cats : The Nine Lives of Innovation  and the workbook that goes with it. See details below.
  • Peter Lloyd’s website www.gocreate.com . Business consultation services concerning development of new ideas through writing, idea generation, creative linking, innovation, problem solving in organisations, industry and education.
  • Future Search – www.futuresearch.net . An interactive planning process used world-wide in diverse cultures to achieve shared goals and fast action. Applications of it on the website in business, communication, congregations, general education, higher education, environment, healthcare, human services. 
  • Mind Mapping, developed by Tony Buzan, is a powerful way to graphically map ideas while freeing the brain free to think in new and different ways. www.buzanworld.com 

If you are stuck in something then get out of the space you are in and rethink where you are and what  your options are. Blow your brains!

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Gold Medal for the People Empowered Website

Our website has won a Gold Medal from Australian Web Designers.Net in W.A., the largest directory of website designers in Australia. This is awarded on  graphics, artwork, lay out, navigability, functionality and originality.  While I contributed the content and made some suggestions about the design, the award is largely a tribute to my website designers at Melissa Norfolk Web Designs, especially Tim Connell. 

They are an exceptional group of people who offer customer service second to none. Even when they are under the pump, they are responsive and enthusiastic.  I recommend you check out their website because they don’t just do websites. They provide education and training, act as consultants, have a range of products for sale and have a newsletter that is worth subscribing to – www.melissanorfolk.com

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CATS: The Nine Lives of Innovation

by Stephen C. Lundin Ph.D, with Jimmy Tan

I was fortunate to recently be in Melbourne at the Australian Institute of Management breakfast at which Stephen Lundin spoke about his new book – CATS: The Nine Lives of Innovation.

You would remember him as the author of the best selling book FISH : A Remarkable Way to Boost Morale and Improve Results, which was inspired by the Pike Place Fishmarket in Seattle. Remember the  message in FISH – Be There; Play; Make Their Day; Choose Your Attitude – simple but immensely powerful.  The Pike Place Fishmarket, as a result of his book, is now an international tourist destination!

CATS, his new book, is the same – a simple but powerful message, communicated within an innovative framework via a fun process that makes the message of innovation accessible to all. So if innovation has always been a mystery, or even a threat, then this book is worth a read.

A CAT, for Stephen and Jimmy Tan his co-author, is “an everyday human being who learns how to release his or her creative potential and develops the skills and understandings critical to innovation”, those creative and imaginative people who are invaluable to any organisation caught in the rapidity of change in the twenty-first century.

This book is a journey. It takes you through a process of discovery. You need to read it through once and then go back and work it through, or better still buy the accompanying workbook CATS: The Personal Guide. It organises and presents the principles of innovation in such a way that you can understand and see what you need to learn and how you need to grow to be innovative. Underpinning the book is the assumption that “all human beings are capable of amazing individual acts of innovation” that will enhance their lives. In other words, we are all capable of becoming CATS.

What makes this book different to so much of the reading I have done on innovation, however, is that its message is that innovation begins with the individual and that it begins with being innovative in the ordinary and the small in our lives. That’s where the process of becoming a CAT begins. Innovative organisations are just organisations with lots of individual CATS in them who are supported by a seasoned CAT that Stephen and Jimmy call a CAT Wrangler – a leader who knows “the difference between a meow and a purr”. You’ll have to read the book to find out what those kinds of leaders are really like!

The journey they take us on teaches us how to deal with the four challenges of innovation, live the nine lives of CATS and earn the five CAT Belts that tell us how successful we are as a CAT and even what sort of a CAT we are.

For Lundin and Tan the four challenges of innovation are:

  1. Overcoming our doubts and fears.
  2. Getting beyond “the normal”.
  3. Creatively managing failure.
  4. Leading through change.

 The nine lives are:

Life One: CATS overcome the clutter of life.
Life Two: CATS are always prepared, especially for the unpredictable.
Life Two: CATS are always prepared, especially for the unpredictable.
Life Three: CATS know that innovation isn’t normal.
Life Four: CATS welcome real provocation.
Life Five: CATS promote imaginary provocation.
Life Six: CATS say “How Fascinating”!
Life Seven: CATS fail early and well.
Life Eight: CATS pounce on change.
Life Nine: CATS love CAT Wranglers.

All through the book there are practical examples and exercises to do, ways to become a CAT, ways to deal innovatively with our lives, enhancing every aspect of them. Towards the end, however, you can go for your CAT belts. There are five exercises to do, each of which requires some commitment and time. The completion of each exercise sees you earn a CAT belt – moving from level one to five.

This book promises to have as big an impact as FISH. As the back cover of CATS says: “Innovation is about you, and how you decide to understand it and use it will lead to a rich and productive life.”

The book retails at $24.95 (AU) and the Workbook at $34.95. The Australian Institute of Management presently has an offer of the two for $50.00.

Contact: Aim Business Books, 181 Fitzroy Street, St. Kilda. 3182. Ph: 03 9536 3282 or email: bookshop@aimvic.com.au

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Copyright © People Empowered-Maree Harris 2007
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